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Kinetic Americas expands executive leadership

February 07, 2012

Kinetic, the world’s largest planner and buyer of Out of Home media, has made two key senior management promotions in the US. David Krupp has been appointed EVP, Kinetic Client Services, and Tanza Bove takes on the role of EVP, Commercial Operations. Both Krupp and Bove previously held Managing Director positions at the New York-based agency.

David Payne, CEO, Kinetic Americas said, “David and Tanza have been integral to the recent success of Kinetic here in the US, and I am delighted to be working with them to shape the next phase in our development. The US OOH market is at a genuinely exciting cross road, as applied technology platforms begin to deliver increasing levels of consumer engagement and greater accountability. David and Tanza’s strong strategic skills—coupled with their long-standing experience in the media business—will support Kinetic’s continued industry leadership.”

As EVP, Kinetic Client Services, Krupp will lead and manage client delivery  across the agency’s network of US offices: Chicago, Los Angeles, Miami, New York, Detroit, and San Francisco. Krupp has been with Kinetic since 2006 when he launched the Chicago office. During his tenure, he has been integral in securing major AOR partnerships, as well as overseeing key client relationships across the Kinetic business base.

In the role of EVP, Commercial Operations, Bove will supervise all aspects of Kinetic’s operational development, with a particular focus on introducing new products and services to market. As Managing Director, she was instrumental in launching Kinetic’s West Coast offices in Los Angeles and San Francisco in 2006. Prior to Kinetic, Bove spent more than 12 years working on both the client and agency sides of media and marketing.

For more information on this story please contact:

Sara Hogan 
sara.hogan@kineticww.com
+1 212 792 7475

Lee Levitz
lee.levitz@kineticww.com
+1 212 584 2864